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打造當(dāng)代“中國醋都” 09′清徐醋博會(huì)即將舉行

時(shí)間:2009-10-19   

好展會(huì)網(wǎng)】 中國清徐2009醋文化節(jié)暨醋業(yè)博覽會(huì)將以“會(huì)套會(huì)、會(huì)套節(jié)”的形式與中國(山西)特色農(nóng)產(chǎn)品交易博覽會(huì)同期舉行,無疑將成為農(nóng)博會(huì)的一大亮點(diǎn)。 <br> <br>  清徐作為山西老陳醋的正宗發(fā)源地,釀醋歷史悠久,醋文化博大精深。清徐釀醋企業(yè)達(dá)到40多家,食醋年產(chǎn)量達(dá)到30萬噸以上,以水塔、紫林、來福為代表的清徐醋業(yè),在全國醋業(yè)中影響巨大,形成了一定的品牌集群。2007和2008兩屆醋文化節(jié)暨醋業(yè)博覽會(huì)的成功舉辦,使“中國醋都”作為清徐的縣域品牌在全國形成了一定的影響力。為進(jìn)一步打響清徐醋業(yè)品牌,振興山西醋業(yè),進(jìn)一步弘揚(yáng)以人為本、健康和諧的醋文化,清徐縣專門成立領(lǐng)導(dǎo)組,采用政府組織與市場運(yùn)作相結(jié)合的形式,精心籌備了此次中國清徐2009醋文化節(jié)暨醋業(yè)博覽會(huì)。 <br> <br>  中國清徐2009醋文化節(jié)暨醋業(yè)博覽會(huì)的活動(dòng)主題是:健康,隨醋而生?;顒?dòng)要堅(jiān)持政府主導(dǎo),企業(yè)參與,文化引領(lǐng),品牌制勝。活動(dòng)的總體定位是:專業(yè)水平、中國特色、清徐風(fēng)采?;顒?dòng)的總體目標(biāo)是:推動(dòng)現(xiàn)代醋業(yè)發(fā)展,推行飲醋保健理念。核心是要在推行醋品保健養(yǎng)生上下功夫,在實(shí)現(xiàn)醋業(yè)轉(zhuǎn)型上下功夫,引領(lǐng)清徐醋業(yè)、山西醋業(yè)走出單純調(diào)味品的范圍,向綠色、環(huán)保、科技、保健、養(yǎng)生的方向發(fā)展?;顒?dòng)的口號(hào)是:繼承,創(chuàng)新,轉(zhuǎn)型,突圍。2009中國清徐醋文化節(jié)暨醋業(yè)博覽會(huì)將在繼承過去清徐醋業(yè)發(fā)展的基礎(chǔ)上,尋求創(chuàng)新與變革,推動(dòng)傳統(tǒng)醋業(yè)向現(xiàn)代高科技方向轉(zhuǎn)型,由調(diào)味品向保健養(yǎng)生品轉(zhuǎn)型,由區(qū)域品牌戰(zhàn)略向全國品牌戰(zhàn)略轉(zhuǎn)型,實(shí)現(xiàn)以清徐老陳醋為代表的山西醋業(yè)的產(chǎn)業(yè)升級(jí)、效益優(yōu)化和品牌突圍。 <br> <br>  醋文化節(jié)暨醋業(yè)博覽會(huì)與中國(山西)特色農(nóng)產(chǎn)品交易博覽會(huì)采取“會(huì)套會(huì)、會(huì)套節(jié)”的形式,同期舉行。整個(gè)活動(dòng)分為三大板塊。 <br> <br>  第一板塊是2009中國清徐醋文化節(jié)暨醋業(yè)博覽會(huì)新聞發(fā)布會(huì)和中國醋文化醋業(yè)發(fā)展高峰論壇。將集中介紹本次醋文化節(jié)暨醋博會(huì)的具體內(nèi)容安排,為醋文化節(jié)暨醋業(yè)博覽會(huì)營造輿論氛圍,為中國醋業(yè)營銷手段提供合理化、多元化、前瞻性思路,為醋企業(yè)促進(jìn)銷售、拓展市場、擴(kuò)大市場份額和影響力提供建議。 <br> <br>  第二板塊是“醋韻飄香秀風(fēng)采”——2009中國清徐醋文化主題展覽。將集中展示清徐醋業(yè)作為“中國醋都”的悠久歷史和文化積淀,展示清徐老陳醋作為“國家級(jí)非物質(zhì)文化遺產(chǎn)”和“地理標(biāo)志產(chǎn)品”的風(fēng)采,展示中國醋業(yè)發(fā)展?fàn)顩r和各醋企業(yè)的產(chǎn)品和實(shí)力,展示中國醋業(yè)的文化和傳播創(chuàng)新。 <br> <br>  第三板塊是《健康,隨醋而生》大型主題特刊,將以醋的歷史文化起源、醋產(chǎn)業(yè)發(fā)展為主軸,以醋產(chǎn)品的現(xiàn)代化貿(mào)易流通為主要訴求,回顧醋文化千年滄桑,展示醋產(chǎn)業(yè)百年歷史,以獨(dú)特視角展示清徐堅(jiān)持科學(xué)發(fā)展、構(gòu)建和諧社會(huì)和新農(nóng)村建設(shè)成就,介紹清徐醋產(chǎn)業(yè)發(fā)展的歷史進(jìn)程,是一份具有歷史、文化內(nèi)涵的特刊。</span><br> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; </p> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; </FONT></td> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; </tr> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; </tbody> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; </table> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; </td> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; </tr> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; <tr> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; <td>
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